We create strong brands that will get your company noticed

Life is about branding. The breakfast cereal you ate this morning, the car you drove to work, even the mobile phone you made the last call on, was more than just a rational decision. It was certainly influenced by your brand awareness of the product.

Branding at Digitalindya, Google trusted agency is more than a name and symbol. It is created and influenced by people, visuals, culture, style, perception, words, messages, PR, opinions, news media and social media. Like when a child is born and given a name, a brand requires nurturing, support, development and continuous care in order to thrive and grow.

What is included under the term brand is much harder to define. It certainly encompasses the logo and the full visual position created by a strong brand identity. It also includes many other areas that are not strictly the design side of a business. These may include your content, messaging and storytelling. Customer service and the client experience is also a part of a brand. The idea of reputation is a critical part of defining the word brand.

I like to imagine brand as a combination of how you define and promote yourself and how others define and view you. You never have complete control over your brand because it is not wholly generated internally.

Branding at Digitalindya provides the visual tools to create a link between your product and its image. It is our aim to ensure that our client’s total look – from your own personal brand of your personnel, business property, events, vehicles and every possible brand-able space, is branded to it’s most effective and maximum capacity. We aim to create the WOW factor that every business needs to be successful and visible.

Branding is not only about getting your target market to select you over the competition but about getting your prospects to see you as the provider of a solution to their problem or need. The objectives that a good brand is clear, delivers the message confirms your credibility emotionally connects your target prospects with your product and or service, motivates the buyer to buy, creates user loyalty.